How should SEM marketers optimize amid the changing landscape?
Pete Levin, GVP of Search, shares his thoughts on how SEM marketers should optimize regarding COVID-19 and Pharma paid search.
Author: publicis-health
Digitas Health’s Sue Manber joins Publicis Health
Susan Manber is the perfect leader to take on the new role of Chief Patient Officer—here’s why.
Reflections on a Month
Publicis Health CMO Lyn Falconio shares her thoughts on how the world will continue to change due to COVID-19.
Don’t feel isolated, even if you have been.
Read Ben Finlay’s lessons from the “virtual field“ this week.
Creating, Managing, and Retaining Great Team Leaders
Pam Berman, our Chief Talent Officer, shares how organizations can create, manage, and retain great leaders.
‘Ruthlessly planning ahead’: Male agency execs on balancing work and family in the age of coronavirus
Digiday asked male agency executives how they balance work and family in the age of COVID-19, and CCO Kipp Cheng weighed in.
Use Data to Answer Your Key Business Questions
According to Gartner, “through 2022, only 20% of analytic insights will deliver business outcomes.” So what is the disconnect with the other 80% of analytic insights?
Business leaders must show link between diversity and bottom line
Publicis Health CMO Lyn Falconio sits down with Campaign to discuss how diverse representation in the bottom line is an imperative for organizations.
CES 2020: The driving forces behind Total Health Ownership
After attending CES 2020, Ben Finlay, Group Innovation Officer at Publicis Health, shared 3 key takeaways from the event.
Day 2 at JPM ‘20: New pharma CEOs talk up culture change, but can they reverse industry’s reputation?
Our CEO, Alex Von Plato, is in San Francisco for the J.P. Morgan Healthcare Conference — hear her thoughts.